Relationships and the Reality of Social Networks
STEVE ROYSTON: In the real world, we have lots of alternative words to describe different levels of relationship – family, colleague, acquaintance to name but a few. On Facebook, everyone is a friend.
Are they Messengers or Missionaries?
STEVE ROYSTON: Successful companies tend not to fire their communications people. That’s not to say that politics, ambition and personal fiefdoms won’t get in the way
