ENOC PR: What’s Behind the Curious Timing?

ALEXANDER MCNABB: Quite why the company has broken its silence now remains to be explained, but one is left with the feeling there’s something…
Return to Sharjah: My Personal Fuel Crisis

ALEXANDER MCNABB: The UAE’s fuel crisis suddenly became a lot more real for me as I drove the ‘murder mile’ from Dubai to Sharjah with a fuel needle in negative territory
ENOC, PR & the Media: 5 Lessons to be Learned

ALEXANDER MCNABB: Here are the five rules of Public Relations that may help Enoc, and indeed any other company that has to break bad news, going forward…
The Story behind the UAE’s Fuel Shortage Is..?

ALEXANDER MCNABB: It’s yet more bad publicity for the country (the oil producer that ran out of fuel – wait for the internationals to pick that one up).